/Why Is Kumkum Bhagya Going Off-Air After 10 Successful Years?

Why Is Kumkum Bhagya Going Off-Air After 10 Successful Years?

The Legacy of Kumkum Bhagya: Celebrating 10 Years of Drama and Romance

In a bittersweet development for fans of Indian television’s iconic daily soap, Zee TV’s long-running show Kumkum Bhagya is all set to go off-air next month. After a decade of emotional drama, family twists, and unforgettable characters, the show will bid its final goodbye on 7th September 2025.

Sources close to the production exclusively confirmed that the channel had offered the makers a new time slot — 7 PM, in a bid to extend the show’s run. However, producer Ekta Kapoor politely declined the offer, choosing instead to wrap up the journey on a happy and graceful note, rather than dragging the narrative.

A Legacy of Love, Drama & TRPs

Launched in April 2014, Kumkum Bhagya started with the love story of Pragya (Sriti Jha) and Abhi (Shabir Ahluwalia), instantly striking a chord with audiences. Over the years, the show evolved through multiple generations, leaps, and high-voltage drama — yet maintained its stronghold on TRP charts.

With powerful female leads, emotional storytelling, and its signature Ekta-style masala, the show became a household favorite and even spawned a successful spin-off, Kundali Bhagya.

The Final Goodbye

The team has already begun prepping for the finale track, which is expected to be emotionally rich and celebratory, giving long-time fans the closure they deserve. The final episodes will reportedly focus on family reunions, resolved conflicts, and a satisfying wrap to the current storyline.

Fans who’ve grown up watching the show will surely find it hard to say goodbye, but all good things come to an end — and Kumkum Bhagya is set to do so with grace, gratitude, and a smile. End of an era, but a lifetime of memories.